This Privacy Policy explains how personal data is collected, used, and protected when you visit or make a purchase from rockyotter.co.uk.
RockyOtter respects your privacy and is committed to handling personal information responsibly and in line with UK data protection law, including the UK General Data Protection Regulation and the Data Protection Act 2018.
Who We Are
Our website address is: https://rockyotter.co.uk
RockyOtter is a UK sole trader. References to we, us, or our refer to RockyOtter. If you have any questions about this Privacy Policy, you can contact us using the details provided on the website.
Personal Data We Collect
We may collect and process the following information:
• Name
• Billing and delivery address
• Email address
• Telephone number
• Order and payment information
• Account details and preferences
• Communications sent to us
• Website usage data such as pages viewed and actions taken
Payment information is processed securely by third party payment providers and is not stored directly on our servers.
How We Collect Your Data
Personal data is collected when you:
• Place an order
• Create an account
• Leave a comment or review
• Subscribe to emails
• Contact us
• Browse the website
Some data is collected automatically through cookies and similar technologies.
Comments and Reviews
When visitors leave comments or reviews on the website, we collect the information shown in the comments form, along with the visitor’s IP address and browser user agent string. This helps with spam detection and website security. An anonymised string created from your email address may be provided to the Gravatar service to check whether you use it. The Gravatar service privacy policy is available at https://automattic.com/privacy. After approval, your profile image may be publicly visible alongside your comment.
Media Uploads
If you upload images to the website, such as profile images or submitted content, you should avoid including embedded location data. Images on the website can be downloaded and may allow location data to be extracted.
How We Use Your Data
We use personal data to:
• Process and fulfil orders
• Manage accounts, returns, and refunds
• Provide customer support
• Send order confirmations and service emails
• Send marketing communications where consent has been given
• Display advertising and sponsored content
• Measure website performance and improve user experience
• Meet legal, tax, and accounting obligations
We only process personal data where there is a lawful basis to do so.
Marketing Emails
If you choose to receive marketing communications, we may send you updates about products, offers, and RockyOtter news. You can unsubscribe at any time using the link in our emails or by contacting us directly. We use Klaviyo to manage email marketing and customer communications. Klaviyo processes personal data on our behalf and only in accordance with our instructions.
Advertising and Sponsored Content
RockyOtter may display advertising, sponsored content, or promotional materials on the website. This may include promotions from partner organisations or charities.
We may use cookies and tracking technologies to:
• Measure the effectiveness of advertising
• Understand how visitors interact with promotions
• Show relevant adverts on external platforms
Advertising cookies are only used where consent has been given.
Analytics and Tracking
Google Analytics
We use Google Analytics to collect anonymised information about how visitors use the website. This includes pages visited, time spent on the site, and general interaction data. This helps us improve performance and usability. Google Analytics may process data outside the UK under appropriate safeguards.
Meta Platforms
We use Meta technologies, including the Meta Pixel, to measure advertising performance and show relevant adverts on platforms such as Facebook and Instagram. This may involve tracking visits and actions taken on the website. Data is processed in line with Meta’s privacy policies and your advertising preferences.
Cookies
Cookies are small text files stored on your device. They help the website function properly and improve your experience.
We use cookies for:
• Essential website functionality
• Account access and security
• Analytics and performance
• Marketing and advertising
You can manage or withdraw consent for non essential cookies at any time through your browser settings or our cookie management tools.
We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement
Comment and Account Cookies
If you leave a comment, you may choose to save your name, email address, and website in cookies. These are for convenience and last for up to one year. When you visit the login page, a temporary cookie may be set to check whether your browser accepts cookies. This cookie contains no personal data and is removed when you close your browser. When you log in, cookies are set to remember your login details and display preferences. Login cookies last for up to two days. Display preference cookies last for up to one year. Selecting remember me may extend login duration to two weeks. Logging out removes these cookies. If you edit or publish content, an additional cookie may be stored that identifies the content edited. This expires after one day and contains no personal data.
Embedded Content From Other Websites
Some pages may include embedded content such as videos, images, or articles. Embedded content behaves as if you had visited the external website directly. These external websites may collect data about you, use cookies, and track your interaction with their content, particularly if you are logged in to their services.
Who We Share Your Data With
We may share personal data with trusted third parties where necessary, including:
• Payment processors
• Delivery providers
• Email marketing platforms
• Analytics and advertising providers
• Spam detection services
All third parties are required to process personal data securely and lawfully. If you request a password reset, your IP address may be included in the reset email for security purposes. We do not sell personal data.
How Long We Retain Your Data
Order and customer data is retained as required for legal, accounting, and tax purposes. Comments and related metadata may be retained indefinitely to help manage moderation and prevent spam. If you create an account, the personal information in your profile is stored until you choose to edit or delete it, subject to legal requirements.
Your Rights
You have the right to:
• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of personal data where appropriate
• Object to or restrict processing
• Withdraw consent for marketing at any time
• Request a copy of your data
• Lodge a complaint with the Information Commissioner’s Office
To exercise your rights, please contact us using the details on the website.
Where Your Data Is Sent
Visitor comments may be checked through automated spam detection services. Some data may be processed outside the UK under appropriate legal safeguards.
Data Security
We take reasonable technical and organisational measures to protect personal data from loss, misuse, or unauthorised access.
Changes to This Policy
This Privacy Policy may be updated from time to time. Any changes will be published on this page and take effect immediately.
Contact
If you have any questions about this Privacy Policy or how your personal data is handled, please contact us using the details provided on the website.
